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![Disney night.jpg](https://static.wixstatic.com/media/97eee0_8e15f507e483438e826a4cbce4ccc0fa~mv2_d_3840_2160_s_2.jpg/v1/fill/w_147,h_83,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/97eee0_8e15f507e483438e826a4cbce4ccc0fa~mv2_d_3840_2160_s_2.jpg)
THE
DISNEY STUDY
TOUR
This 3-credit course examines customer experience management (CXM) and counts as either a marketing or free elective. Considered the new battlefield for business, CXM is the practice of designing and managing customer interactions to exceed customer expectations. It consists of 6 night classes on Loyola’s campus followed by a 6 day (5 night) study tour during spring break at Walt Disney World Resort (Orlando) – a world leader in CXM. At Disney we will get a firsthand and behind-the-scenes look at CXM.
Click the links above for more details.
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